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March 9th, 2010 
Errol Paulicpulle
Sales Representative

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Downturn  Selling in today's market.

With the economy now in a recession, and dire predictions from financial institutions, how does one go about selling a home in this market?  We can mask it with a variety of buzz words like changing market, negative growth and slowing pace, but the fact remains that today's market, when selling a home, is no longer a Seller's market.  Putting a positive spin on this will confuse and misdirect a Seller, who will then price their home above the market.  The only result will be a loss to the Seller as they chase the market down..

 

for saleA brief look back to 1990 when the economy was plunging and buyers headed for the hills, will give us a clue.

 

First and foremost - price it right.  Price is the most important factor in a falling market.  It is always going to be less than you think, but half today is better than a quarter tomorrow.dollar magnifying glass

Make is sparkle - get a stager, spruce it up and get rid of clutter.  Most agents will do a "walk through" with you - once you've committed to them - and point out what should stay and what should go.  Be prepared to move furniture, paint, clean, and redecorate.  For information on how to present your home to a potential Buyer click here.      Living room shadow

 

Find the right agent.  Find an agent who has experience in a down market, one who knows what works and what doesn't, and follow their advise.

And finally - be prepared to accept the first offer.  This is usually your best offer - work with it, compromise, make adjustments, and move on.

 

sell home borderFor more information, or a FREE evaluation of your home please call me at 416-930-9857 or email me at epaulicpulle@trebnet.com

Errol

 

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